SUSTAINABLE FASHION FOR AUSTRALIA AND NEW ZEALAND
WE WANT TO RUN AT THE HEAD OF THE PACK IN BUSINESS SUSTAINABILITY, WHICH IS WHY WE'VE SET IN PLACE SOME SIMPLE, EFFECTIVE PRACTICES:
When you buy tees, we buy trees! We recognise that for us to trade as a business, there's an environmental cost – and we want to try to cover that cost. We have chosen to do that by planting trees through Carbon Neutral. Read more about the process and our calculations on our blog.
SMART & SUSTAINABLE SHIPPING
We post tees with good old Australia Post on Monday, Wednesday and Friday afternoons, to minimise carbon emissions from transport, and because we love Posties everywhere.
CERTIFIED SUPPLY CHAIN
Our clothing collection comes with organic, fair trade and environmental reporting and certification, which is key to increasing clothing sustainability worldwide.
MINIMAL & RECYCLED PACKAGING
To keep packaging down and reduce waste, we make sure we use just the amount necessary to keep your garments safe and in great condition on their road or air journey to you. We also use recycled & biodegradable materials wherever possible. Our packing tools of choice include fair trade hemp twine, paper (rather than plastic) packing tape, Australian sourced 100% post consumer recycled & unbleached: packing paper, carry bags, swing tags and printing paper from Ecocern. We also request that our suppliers ship to us with the same mindset.
BUY LESS, BUT BE MORE CONSIDERED
To knock our clothings sustainability up a notch, we all need to cycle through our existing wardrobes for longer and embrace cloth that is a little torn and holey. When it comes time to replace we want to help you buy top quality garments that you will love for longer, and wear till they're worn out. For us to genuinely promote sustainability though, we know that we need to help make mending cool and doable, promote clothes swaps, and encourage you to only buy the gear that you really need. Don't need that new tee right now? Come back when you do !
100% RECYCLED PROMOTIONAL MATERIAL
We choose to print on paper and card which is 100% unbleached post-consumer waste product from Australia. Our swing-tags are printed with safe vegetable-based inks, and consideration is given to the card size and quantity of runs, to reduce waste. We choose suppliers and a printer with a likeminded attitude and concern for human health and the environment.
Fair wages and good conditions for all the workers in our supply chain, from Asia, to Europe, to Australia.
TESTED & DEPENDABLE
One of our goals is to only make available garments which will look good and last for a long time. We do this by testing out and wearing the styles ourselves, and choosing stronger styles and cuts.
COMPOSTING, REUSING & RECYCLING
We reuse, compost, and recycle our office waste. We also prefer to use upcycled and second-hand materials for furniture, signage, and storage.
We want to foster an attitude of love and respect for garments everywhere. This is why we promote mending and repurposing, and encourage proper clothing care, so our clothes can have long and happy lives!
WE WEAR THE CLOTHES WE SELL
Testing new stock is one thing, but regardless we're always rocking a tee or a favourite Fairtees hoody. Our close friends and family do as well. The garments aren't only great, but the story resonates and many people we know have learnt more about sustainable practices from following the business and in turn learning more broadly about what else they can do on a daily basis to be more considered.
SHARING THE LOVE
We want to support organisations who are working to do good things in this world. Each year we will donate $1 from each website order we receive to a worthy cause. We've donated to The White Helmets who are based in Syria and risk their lives to save others from the destruction wrought by bombing and other attacks on civilians and infrastructure, and to Take 3 for the Sea who work creatively to prevent marine pollution around Australia and the world.
Let us know who to give to next!
We aim to grow an appreciation among customers and the general public alike for the immense amount of time, effort, planting, sunshine, water, weeding, energy, technology, designing and sweet stitching skills that have gone into making the tees on our backs. Through blogs, conversations over cups of tea, the sharing of videos and hope to bring ourselves and anyone who wants to join us closer to the beauty and knowledge of a sustainably sourced humble tee.
PROMOTION OF LONG-LASTING FASHION
It's a bit of a joke to put 'sustainable' and 'fashion' in the same sentence, the former promotes longevity and strength, while the latter is all about fast turnover and obsolescence. Having said that, we live in the same world as you, and love the freshness of new designs too! So we try to maintain a good balance between long-lived fashion, ie. garments which will not go out of fashion, and the freshest cuts and colours on the scene – making sure to choose new styles which have the potential to last.